Achieve rich, luminous semi-permanent colour with Dia Richesse

L’Oral Professionnel Dia Richesse is a semi-permanent hair colour that delivers deep, intense colour with exceptional shine. Its gentle, ammonia-free formula respects the hair fiber while providing rich, subtle reflections. Dia Richesse is ideal for reviving your natural colour, covering first grey hairs, or adding a touch of colour and shine.

• Rich, luminous semi-permanent colour.
• Gentle, ammonia-free formula.
• Respects the hair fiber.
• Provides rich, subtle reflections.
• Ideal for reviving natural colour or covering first greys.

Directions: Mix Dia Richesse with L’Oral Professionnel Diactivateur developer according to the manufacturer’s instructions. Apply the mixture evenly to dry or towel-dried hair, following the recommended processing times. Rinse thoroughly and follow with a suitable post-colour treatment.