Unleash Bold, Vibrant Color with Joico Color Intensity

Joico Color Intensity Semi-Permanent Love Aura in Hot Kiss delivers intense, lasting color with a glossy finish. Perfect for creating vivid, melt techniques and experimenting with creative color looks.

• No color bleeding, ideal for creative techniques and melts
• Exclusive Quadramine Complex strengthens and reconstructs each strand
• Fades on tone, maintaining vibrant color
• Intermixable shades for endless creative possibilities
• Refreshing citrus and floral fragrance for a delightful experience

Directions: Apply to clean, damp hair. Process for 20-40 minutes, then rinse thoroughly for vibrant, long-lasting color.