Say Goodbye to Brassy Tones

Joico’s Color Balance Purple Shampoo is the perfect solution for neutralising unwanted yellow or brassy tones in blonde or grey hair. Its colour-balancing formula gently cleanses while leaving your hair vibrant and refreshed.

• Neutralises brassy and yellow tones
• Gently cleanses without stripping hair colour
• Ideal for blonde, grey, and silver hair
• Keeps your hair vibrant and cool-toned
• Maintains healthy, shiny hair with every wash

Directions: Apply to wet hair, lather, and leave in for 1-3 minutes. Rinse thoroughly and follow with Color Balance Purple Conditioner for best results.