Joico Blonde Life shampoo let you have your best blonde. With its gentle, sulfate-free shampoo, your hair will be brightened and smoothed. Thanks to its formula, the pH level of your locks is restored and brass is banished in a luxurious lather. This shampoo is perfect for bleached, multi-processed or high-lifted blonde hair.

Features

• Gentle, sulfate-free shampoo
• Perfect for blonde hair
• Gently cleanses with rich lather
• Added softness and smoothness
• Keeps blondes bright

How to Use

• Apply to wet hair
• Rinse
• Repeat if necessary