Define your curls from the first step with this curl-enhancing pre-styling cleanser

American Crew Forming Pre-Styling Cleanser gently purifies textured and curly hair while supporting a healthy scalp microbiome. Enriched with jojoba oil, this lightweight formula hydrates and smooths to reduce frizz and boost shinewithout weighing curls down. Perfect for men looking to enhance curl definition and styling ease, this is the ideal prep step for shape, hold and healthy hair.

• Hydrates and defines curls while reducing frizz

• Enriched with jojoba oil for lightweight nourishment

• Prepares curls for easy styling and lasting shape

• Gently balances the scalp for long-term hair health

• Vegan, silicone-free and paraben-free formula

Directions: Wet hair thoroughly. Massage a small amount into the scalp and hair, then rinse well. Follow with your preferred styling product for perfectly defined curls.