This purple shampoo is totally appropriate for all shades of blonde colored hair and highlightened. It is created with toning blue/purple properties to lighten and refresh dull hair while cleaning and neutralizing coppery/yellowish tones. This shampoo also prevents dryness, knots and breakings by repairing brittle and damaged hair.

Features

• Purple shampoo
• Ingredients 100% vegans
• Sulfate and parabens free
• Addictive fragrance specific to aromatherapy
• 100% recyclable bottle

How to use

• Apply a small amount on wet hair
• Lather
• Wait 1-5 minutes (according to your blond tone)
• Rinse
• Repeat if necessary
• Follow with Strength Cure Best Blonde Conditioner

• Warm Blondes: Wait 3-5 minutes before rinsing
• Neutral Blondes: Wait 2-3 minutes before rinsing
• Cool Blondes: Wait 1-2 minutes before rinsing

To learn more about the Pureology Technologies

The Strength Cure Best Blonde range contains exclusive Asta-Repair technology with Astaxanthin – a powerful natural antioxidant, kervis, ceramides and arginine to help treat and repair damaged hair by restoring strength and softness. While the exclusive AntiFade Complex technology protects the color radiance.